Juice bar loyalty card in Casablanca

Juice bars in Casablanca: heat, beach and shopping

Among Casablanca's tourist spots, Wikipedia lists the corniche with its restaurants and beaches, Ain Diab, and Maarif, presented as the shopping district above all others, along with malls such as Morocco Mall and AnfaPlace Mall. These are places where people often stop for a juice after the beach or between two shops.

The challenge is well known: lots of customers in summer and at weekends, far fewer the rest of the time. A card that gives a reason to come back midweek matters more than the Saturday line.

When ten customers are waiting for their juice

• The customer pays, scans the QR code and gets a number; they can step away from the counter.
• When the juice is ready, the phone rings and vibrates on Android. On iPhone, the page rings only while it stays open; "Enable alert" keeps the screen on.
• The TV announces the number out loud in Arabic, French or English.
• The stamp is added at that moment, only for a confirmed order.

Keeping your summer customers

In autumn, the automatic WhatsApp reminder can nudge customers who stopped coming; they can stop these messages at any time. If you buy credit packs, you can send an offer only to customers who accepted marketing messages, at most one a week. The dashboard shows visits and returning customers, so you can see whether the quiet season holds up better.

A Casablanca juice bar example to adapt

Example: a juice bar near the corniche sells fresh orange juice at 15 DH and a fruit cocktail at 25 DH (replace with your own prices). With "10 juices, the 11th free", the reward costs one orange juice for ten purchases. A customer who stops by twice a week earns it in about five weeks.

Questions