Juice bar loyalty card in Agadir, from summer to the rest of the year

Fruit juice and heat in Agadir

Agadir is a beach city, with more than 10 km of sand according to Wikipedia, and it sits next to the Souss valley, a farming region whose produce is exported. Fresh juice is part of local habits: freshly squeezed orange, fruit mixes, avocado juice. Near the seafront and the Marina, customer numbers often grow in summer and during holidays; in the centre and Talborjt, they are more often neighbourhood regulars.

Serving fast when the line grows

A juice takes a few minutes, but at the afternoon peak orders pile up. The customer pays, scans and gets a number; they can sit down instead of waiting by the blender.

• The cashier taps “Ready” and the number shows on the TV, announced in Arabic, French or English.
• On Android the phone rings and vibrates; on iPhone the page rings while it stays open.
• The stamp is added at that moment, and the cashier sets the number of stamps for an order of several juices.

Juice bar loyalty card in Agadir: keeping customers after the season

The summer visitor and the resident have the same card. It is saved with a WhatsApp message or in Google Wallet (Apple Wallet is not available yet). When a customer stops coming, an automatic WhatsApp reminder can bring your counter back to mind; they can stop the messages at any time. For a seasonal offer, a WhatsApp campaign goes only to customers who accepted marketing messages, at most once a week, using credit packs.

An example for an Agadir juice bar

Example: a fresh orange juice at 15 DH (replace with your price). With “buy 9, get the 10th free”, a regular who comes three times a week in summer gets the free juice in about three weeks. Stampylo costs MAD 149 per month, with a 14-day free trial.

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